[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/algorithmforlife.com\/do-more\/start-with-loyalty\/#BlogPosting","mainEntityOfPage":"https:\/\/algorithmforlife.com\/do-more\/start-with-loyalty\/","headline":"start with loyalty","name":"start with loyalty","description":"I am grateful for the ability to relate one idea, [&hellip;]","datePublished":"2025-11-03","dateModified":"2025-07-20","author":{"@type":"Person","@id":"https:\/\/algorithmforlife.com\/author\/algorithmlife\/#Person","name":"algorithmlife","url":"https:\/\/algorithmforlife.com\/author\/algorithmlife\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7d9ce54bf7884db06c868d4c3d9f401d81cecc940d6403409642a6a34d06caa8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7d9ce54bf7884db06c868d4c3d9f401d81cecc940d6403409642a6a34d06caa8?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Person","name":"Dave Burnett"},"url":"https:\/\/algorithmforlife.com\/do-more\/start-with-loyalty\/","about":["Do More"],"wordCount":208,"articleBody":"I am grateful for the ability to relate one idea, and lay it over another.\u00a0 I am also grateful to be able to build on an idea, and take it to the next step.\u00a0 Let me give you an example.This morning I was watching the &#8216;start with why&#8217; TED talk given by Simon Sinek.\u00a0 As I was watching, what came into my brain was the marketing funnel.\u00a0 He talked about how Apple was communicating their &#8216;why&#8217;, &#8216;how&#8217; and &#8216;what&#8217;, and I suddenly realized, if you add in &#8216;who&#8217; as an outer ring to the golden circle, you can line up the messaging to the marketing funnel.The Who is Awareness.The What is Consideration.The How is Conversion.The Why is Loyalty.If your goal is to make customers loyal, start with why.\u00a0 Market with why.I am also grateful to build on Warren&#8217;s idea of life transformation, and building on that too.\u00a0 He says to transform your life, you must have:Clarity of visionCertainty of intentPower of values.I would add: Discipline of action.This is because your vision can be clear, your intent can be good, your values aligned, but if you don&#8217;t do anything about it, all is for naught."},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Do More","item":"https:\/\/algorithmforlife.com\/do-more\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"start with loyalty","item":"https:\/\/algorithmforlife.com\/do-more\/start-with-loyalty\/#breadcrumbitem"}]}]